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Creative eatery and social space proposed

Childhood entrepreneurial dream drives budding owner

Posted: September 9, 2012 - 12:09am

On her website, Meghan Grunow asks visitors a question: “Where do a downward dog and a grilled cheese sandwich call home?” This humorous riddle is one of many examples of how Grunow’s unique new Halcyon Café project is full of surprises and novel treats.

Grunow’s idea is a new place to meet and interact with fellow locals. A place she said, where kids can play and adults can enjoy themselves without going to a bar. A place where buying a plate of cheeses or a glass of pinot will result in cold hard cash in the hands of Juneau charities.

Grunow introduced her idea during the recent First Friday. The event featured DJs Alaska Scorchers, handmade raspberry whipped cream and a promotional video at the Goldtown Nickelodeon. When asked about her favorite grilled cheese sandwich, the café’s staple comfort food that is “gooey and hot and cheesy,” Grunow paints a delicious picture.

“Probably pine nuts and pesto, is what I want right now,” she said. “Maybe with a lighter cheese, not cheddar … gruyere.”

She explained that although the proposed menu may change some as she adapts to the tastes of her customers, she still plans to offer deli sandwiches, cheese plates and FroYo frozen yogurt.

“Being able to go into somewhere and buy a quality deli sandwich where you can pick all of the ingredients … and a place to sit down and enjoy it,” said Grunow, confident that her deli would be well received by future customers.

The hopeful future deli owner said she wants people to be able to interact easily at her café. She went so far as to redesign traditional bar seating, creating an undulating, S-curve counter that allows groups to sit face-to-face. Groups of friends at a traditional bar sit shoulder to shoulder, leaving people at the ends out of the conversation, she said.

“Moving to new cities and going out alone, you end up staring at the selection of alcohol,” Grunow explained. “You don’t meet anyone, it is kind of awkward.”

Grunow plans for her café to offer more than a tasty menu. It also proposes yoga classes during times that cater to the 9-5 work set. The space can also be used for lectures and a kids play area.

“It will also give parents and caregivers time to have grownup time,” Grunow states.

Grunow’s approach to fundraising is also creative, taking advantage of new technology and the growing trend of crowd funding. She has opened a campaign on the website fundable.com and is currently seeking donations (fundable.com/halcyon-cafe).

“Anything from 20 bucks up to buying a stake in the business,” Grunow said. “We need 14 big investors or a combination of smaller ones.” She said the storied investors involved at the start of Juneau’s Alaska Brewing Company inspired her.

The Fundable.com fundraising campaign has around 20 days to go, Grunow has raised close to $1,000. She still has a way to go with a goal of $138,455.

“I am fundraising through our community so I can open a cafe that will then fundraise for our community,” Grunow said in a recent email.

Though Halcyon will not itself be non-profit (501c3), Grunow attributes the charity aspect of the café as the kernel that sprouted the entire project. She said her business model allows for as much as 20 percent of the café’s revenue to go toward local non-profits and charities.

“It’s a goody-two-shoes business for sure, but it is also a strong financial model,” explained the aspiring businesswoman.

Grunow said the gifts would fund specific needs, not just blanket charities. She gave an example of a situation where the charity Caner Connection has an apartment in Seattle for patients going through treatment and Halcyon’s donation pays for one month of rent for that apartment.

“A very specific concrete thing that you can feel like you helped,” Grunow said.

If all goes as planned Grunow said she could open Halcyon by January. She said the cafe would remain open until 11 p.m. on weekdays and 1 a.m. on weekends. The late hours are to give locals an option for late night revelries outside of the bar atmosphere and late-night fried fare.

“This may seem like a lot of ideas, but there are a lot more,” Grunow said. “I’ve been obsessed with this since high school.”

For more information visit JuneauCharityCafe.com.

• Contact reporter Russell Stigall at 523-2276 or at russell.stigall@juneauempire.com.

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Halvis
332
Points
Halvis 09/09/12 - 01:26 am
3
4

It sounds like a nice idea

It sounds like a nice idea

Latitude58
14737
Points
Latitude58 09/09/12 - 08:25 am
4
5

Sounds kind of like...

...Darwin's Theory with good food.

Maybe she should locate it in the Valley, to help pick up some of the Library functions. I'd rather hold meetings at this place.

noroadfugtive
1378
Points
noroadfugtive 09/09/12 - 09:18 am
2
6

So..this article is really an

So..this article is really an advertisement to get fundraising so someone can open a private, for profit business and then, at some point give up to 20% of profits to Juneau non-profits?

HHHHmmmm…..

Irish Eyes
252
Points
Irish Eyes 09/09/12 - 10:38 am
2
5

Gooey and hot and cheesy

Gooey and hot and cheesy sandwich in the rain forest on a dry sourdough with a good crust - add a nice glass of chilled Pinot Grigio and I am totally in.

skirkz
6719
Points
skirkz 09/09/12 - 01:53 pm
3
3

Hey, Russel!

Let's get together so I can propose my scheme and you can write a pitch for it in the Empire!

akjim
3003
Points
akjim 09/10/12 - 08:03 am
3
2

Doesn't sound like my cup of

Doesn't sound like my cup of tea, but I hope she has a thriving and successful business.

swimmergirl
4371
Points
swimmergirl 09/10/12 - 09:05 am
3
1

Outside the box...

Good for her - she has a business idea she's passionate about, is applying creative, modern techniques to raise capital (she apparently can't just "borrow from her parents") and plans to give back to the community. Lots of investment opportunities are smart enough to get press as part of their fundraising stragegy (facebook) absolutely nothing wrong with that.

I'm in for the Gooey sandwich and some Pinot as well - Good Luck!

wolfmagic2012
2828
Points
wolfmagic2012 09/10/12 - 03:44 pm
3
2

LOL!

Check the negative input. Progressive ideas like this shouldn't just be the turf of liberals... Just think: Conservatives and Liberals working together on Community initiatives... Radical! Groundbreaking! Now THAT's thinking outside the box! :-) This is a cool idea - but remember: it needs to be a place that customers want to come back to... Best of luck & I'll come in for some of the Pinot!

Latitude58
14737
Points
Latitude58 09/10/12 - 07:28 pm
2
4

Judging from some of the comments here

I don't really want to meet any more Juneauites. Some of them are rather creepy.

swimmergirl
4371
Points
swimmergirl 09/11/12 - 09:49 am
3
2

I don't get it

Lat and Wolf - you're right. I don't get it either. Conservatives on this blog are always bellyaching about needing more private business - here is someone who's proposing a private business. There have been several other stories about local businesses they have put down as well.

I'm curious what model would meet their approval?

Why do they have a problem with a local paper reporting on (and yes, providing some free advertising to - so what?) local startup private businesses? Going out on a limb here, but I'm guessing that if their business did something new, and they called the Empire, they might get some print as well.

Just because these folks and some of the private business food carts (admittedly a very hard business) have been able to capitalize on some ink in a privately-owned newspaper - - - what's the bellyaching about? Do they want the paper to be forced to provide equal time in the newspaper for all businesses? Gee, that sounds a little like the kind of thing they are also bellyaching about! You just can't please some people, I guess.

Meghan Grunow
8
Points
Meghan Grunow 09/11/12 - 10:09 am
1
0

Response from Halcyon's Hopeful Owner

Thanks for the feedback, and especially thank you to JE and Russell!

One correction: I'm not looking for donations, you will receive a gift card worth 10% more than the amount you pledge-plus other rewards as you invest more. All of the details are on the right side of this page, http://www.fundable.com/halcyon-cafe. I am also looking to sell stake in the business.

After much research, and prodding of knowledgeable people in the non-profit world-this will not be a 501c3. Donating to charitable projects is the central objective of this business, and many of the projects will likely be brought by 501c3's. If I were to file taxes as a 501c3, the donation process could get really complicated. It will be taxed as an LLC, and will also be very transparent regarding charity donations.

Please also check out the FAQ at http://www.juneaucharitycafe.com/faq/ or email me at owner@juneaucharitycafe.com with any other questions or concerns. Or charitable project ideas! Does anyone have an idea to benefit our community that needs some cash? So excited to see what folks will come up with...

thislittlepiggie
161
Points
thislittlepiggie 09/11/12 - 01:48 pm
2
0

I really like another option

I really like another option to go to late at night.
Right now we go to pelmenis.
Thanks

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