Ski passes go on sale Friday

Posted: Wednesday, September 03, 2008

Season passes to Eaglecrest Ski Area will likely cost a little bit more this year than last, according to General Manager Kirk Duncan.

The ski area will announce prices Friday, when pass sales begin.

Duncan said skiers can potentially expect "a slight increase" in last season's $349 adult price. The board of directors is still considering the figure, he said Tuesday.

New this year, fifth-graders will ski for free all season.

The area offered discounted rates through the school district and a learn-to-ski program for a limited number of grade-schoolers in the past, but it will be the first time all kids in a certain grade will be able to ski for free.

"I think this shows our commitment to youth in Juneau," said Jeffra Clough, director of sales and marketing and the snowsports school.

The area also rolls out a new incentive program Friday that will offer a "significant" discount to past pass holders who bring new clients to the mountain, Duncan said. Details of the "Bring A Friend" program also will be announced Friday.

Duncan had been concerned about keeping skiing affordable for residents while inflation is affecting many Juneau families, he said.

The ski area by Monday had received more than 600 responses to an online survey that asks questions about the price of skiing, as well as how the community uses the city-owned area.

The survey is still up at the ski area's Web site (www.juneau.org/eaglecrest). Prize-winners for those who took the survey will be announced in two to three weeks.

Opening day is slated for Dec. 6, but will be affected by the weather. Early pricing on passes will be available until Nov. 1, after which the price will go up.



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