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The sign, not the beer, is objectionable

Posted: Tuesday, October 07, 2003

To my fellow Comrades Loni VanKirk and Bruce Hale: Obviously you did not comprehend what you read in my letter. The message of my letter was plain and simple; I asked the companies involved to CONSIDER the message of ONE particular sign. In no way did I state that advertising for alcohol products is bad. Furthermore, I wanted to make the boating community aware of the dangers of combining boating and alcohol. Nowhere did I mention suing big pockets or that the sign was the cause of any accident. I am the first to say that individuals should take responsibility for what they do and a BIG problem in this country is that everyone tries to blame someone or something else. I did not establish the cause of the accident, but stated, according to public information that alcohol MAY have been a factor. As far as me being a socialist, my wife got a good chuckle out of that one! Yes, this is a free country and I exercised my freedom of speech through the freedom of the press and I would be the last to deny anyone his or her individual freedoms including enjoying a good beer!

I would like to thank DeHarts for removing the sign and in NO WAY put any blame on them or the Coors distributor for anything.

My only regret is that I feel I should have discussed this with the management prior to sending in my letter and apologize for not giving them this courtesy.

Richard H. Reichenbach

Juneau



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